SF MOMA Guide, 2020 - Serving the People
SF MOMA Guide, 2020 - Serving the People

SF MOMA Guide, 2020

Darian Newman
Graphic Design
5.83 × 8.27 (A5)
21 x 14.8 centimeters (A5)
California College of the Arts

https://www.instagram.com/drnnwmn
This redesign of the Fall / Winter 2019 SF MOMA Visitor Guide employs a bold typographic system. The colored pages are organized as follows: exhibition pages are white, information pages blue, and section dividers / maps are red. Red and blue were chosen to reflect the colors of the Golden Gate Bridge and the San Francisco Bay. The window on the cover of the guide conjures the architecture of the museum itself, which boasts many large windows with sweeping views of the city.
dariannewman.com

not for sale